Promotion and Price Analysis

Running head: PROMOTION AND PRICE ANALYSISPromotion and chime AnalysisYour puddle HereUniversity of PhoenixMarketingMKT/421Bonnie NichollasNov 25, 2007Promotion and Price AnalysisThe cosmetics industry has been very competitive for many days; therefore, companies essential be creative when advertising their product. This causes cosmetic companies to square off a way to differentiate themselves by finding something unique to grocery. Dermacia is a cosmetics fraternity who has invented a breathable line of products including a gel-based existence that smoothes on beautifully to give you that flawless, glowing complexion you apply perpetually postulateed without compromising the health of your skin (Dermacia). This musical theme provide explain how the cosmetic come with called Dermacia promotes its product. How this Product is PromotedDermacia principally uses telly paid programming and the internet to promote the products and has resembling been feature in many m agazines such as Glamour, expressive style and Cosmopolitan. Dermacia also relies on word of mouth advertising; the company includes a DVD with information about the products and embody tips as hygienic as a positionage paid post table in all deliveries for a put ware sample for their customers family and friends. The company expects the customers to tell friends and family how well the product is works for them and to offer them a free sample. I have been victimization Dermacia for almost a year to cover severe acne scaring. During this term I have had family and friends ask me what I did to get give up of the acne scaring and strangers ask me how I keep my skin looking so beautiful. I eer refer them to the Dermacia website or offer them the toll free band number so they can back out advantage of the free sample. Appeal to Target AudienceThe target market for Dermacia is females who use make-up to cover acne scaring, rosacea and other imperfections. The company... If you wan! t to get a full essay, order it on our website: OrderCustomPaper.com

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